Ben Jaffrey

Digital Journalist at The Northern Daily Leader

Preston's Summary

Ben Jaffrey is a digital journalist for ACM Agriculture, based in Sydney, Australia. With a focus on local news in New South Wales, Ben covers a wide range of topics including agriculture, rural communities, and regional events. His work has been featured in various publications including The Land, Central Western Daily, and The Daily Advertiser.

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Geo Focus

Tamworth, Australia (Local)

Coverage Attributes:

Beta
Event Coverage: 37 %
Promotional Deal: 21 %
Evolving Stories: 8 %
Government Announcement: 7 %
Breaking News: 7 %

Themes Covered:

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Most Recent Topics:

  • Farm Animal
  • Farm Management
  • Ranching

Pitching Insights

Ben Jaffrey's articles primarily cover local events, particularly those related to country race meetings and rural life in Australia, specifically New South Wales. His focus on agriculture and farming indicates a preference for stories about agricultural events, livestock sales, or topics related to rural life. Given the significant coverage of horse racing, pitches related to upcoming races or profiles of key figures within the industry may be well received.

Additionally, given his coverage attributes such as event coverage and promotional deals along with themes like tragedy (possibly referring to natural disasters affecting farmers), he might also be interested in human interest pieces that highlight resilience in the face of adversity or initiatives aimed at supporting rural communities during challenging times.

For Ben Jaffrey’s work focusing on local Australian content around agriculture and farming-related activities including horse racing among others would likely resonate best with him.

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