Ben Smithson

Senior Writer, Travel and Loyalty

Preston's Summary

Ben Smithson is a Senior Writer at Travel and Loyalty. He covers a diverse range of topics including aviation, airlines, hospitality, and personal finance, with a particular focus on consumer travel and financial technology. Ben's insights and expertise have been featured in The Points Guy UK, The Points Guy, and Newswav.

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Geo Focus

Coverage Attributes:

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How To Guide: 37 %
Promotional Deal: 16 %
Exclusive: 14 %
Review: 12 %
Press Release: 9 %

Themes Covered:

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Most Recent Topics:

  • Air Travel
  • Credit Health
  • Hotel Chains
  • Financial Platforms
  • Adventure Travel
  • Tourism

Pitching Insights

Ben Smithson's articles predominantly cover travel-related content, focusing on airline loyalty programs, travel rewards, and flight reviews. His pieces often consist of reviews, how-to guides, and promotional deals in the travel and personal finance space.

Given his focus on providing practical information for travelers related to earning and redeeming points/miles with airlines or hotels, pitches should emphasize actionable tips that would benefit readers seeking to optimize their travel experiences using various loyalty programs or credit card perks.

Considering his coverage attributes heavily skew toward review and how-to guide themes alongside promotional deal topics within the realm of air travel and airlines specifically; experts who can provide detailed insights into maximizing benefits from airline reward programs or evaluating various aspects of air travel services may be well-received by Ben.

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