By: Bill King
The third iteration of the product Genius markets as “BetVision” makes a giant leap toward the “watch-and-bet” experience that the NFL and other sports leagues foresee as a way to get viewers back to watching more of each game.
Bill King is a Senior Writer at Sports Business Journal, with a focus on the emerging story of sports betting in the United States. He is known for his insightful and engaging articles that cover a wide range of sports-related topics. With his extensive experience and passion for sports, Bill provides readers with unique perspectives and analysis on the latest trends and developments in the industry.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
LaGrange, Georgia, United States (Local)
Bill King's coverage indicates a strong focus on sports, particularly in the context of sports betting and business. Pitches should align with his interest in these topics, such as stories related to developments in the sports betting industry or insights from key figures within this sector.
Considering Bill’s occasional features on family and relationships, pitches that touch upon heartwarming or relatable family stories may also resonate with him. However, given the majority focus on Sports Betting and Sports Business, it is recommended to tailor your pitches towards these themes for better engagement.
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