Bret McCormick

Facilities and ticketing beat reporter

Preston's Summary

Bret McCormick is a Facilities and ticketing beat reporter at Sports Business Journal. He covers sports venues, fan experience, and ticketing, while also delving into real estate development, urban development, and the intersection of sports and business. Bret's work has been featured in notable publications such as Horror Society, Charlotte Business Journal, and the Philadelphia Business Journal.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Informative: 63 %
Events: 14 %
Interviews Q&as: 7 %
Data Driven: 5 %
Promotional: 4 %

Themes Covered:

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Most Recent Topics:

  • Commercial Real Estate
  • Real Estate Development
  • Real Estate Investment
  • Construction Industry

Pitching Insights

Bret's focus on sports business and venue management, with a significant portion of his coverage being press releases and private sector announcements, indicates that he is likely to be most receptive to pitches related to newsworthy developments in the sports industry. This could include announcements about stadium renovations, event technology innovations, or major deals within the sports retail sector.

Pitching stories that involve exclusive access to behind-the-scenes information or interviews with key figures involved in venue management may also capture Bret's interest.

Given Bret’s national focus on the United States, ensure that any pitches are relevant to this geographic area and consider highlighting how they tie into broader trends within the sports business industry.

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