Loyalty programs are vital to keeping customers coming back to a business. In a 2022 McKinsey survey, ¹ 59% of respondents said they were more likely to choose a brand over its competitors after joining its loyalty program.
Brett Holzhauer is a Content Contributor at various financial and travel outlets. He specializes in personal finance and economic news, drawing from his extensive experience with credit cards and travel, aiming to visit 100 countries in his lifetime. Brett's insights have been featured in The Travelers Club, AwardWallet, LLC., CNBC, and many other prominent platforms.