Caroline Jansen

Senior Editor

Preston's Summary

Caroline Jansen is a Senior Editor at Retail Dive. She covers retail news and industry trends, focusing on areas such as consumer behavior analytics, retail analytics, and store management, with a keen interest in both e-commerce and brick-and-mortar strategies. Caroline's insights have been featured in Yahoo Finance and Retail Dive.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Informative: 54 %
Data Driven: 29 %
Interviews Q&as: 9 %
Cites Data: 1 %
Press Release: 1 %

Themes Covered:

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Most Recent Topics:

  • Retail Analytics
  • Consumer Behavior Analytics
  • Store Management

Pitching Insights

Caroline Jansen focuses on covering retail, direct-to-consumer (DTC) brands, and home goods with a strong emphasis on product promotions. Her coverage attributes reveal that she often relies on press releases and private sector announcements.

Given her focus on product promotions and sales & marketing themes, Caroline is likely to be interested in pitches related to the launch of new products or services within the retail and DTC space. Pitches emphasizing unique marketing strategies or innovative approaches in these sectors could also capture her interest.

Additionally, given her interest in e-commerce as seen from topics covered such as Bed Bath & Beyond, she may respond well to pitches related to e-commerce trends, especially those involving major retailers or DTC companies.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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