By: Chandler Treon
Craving Asian baked treats during the COVID-19 pandemic and inspired by the popular Facebook group Subtle Asian Traits, Lieu founded Subtle Asian Baking in May 2020 as an online outlet for people to share their Asian-inspired baking and dessert recipes. Unexpectedly, word-of-mouth helped Lieu's group grow to over 61,000 members in just five months, and it has since ballooned to over 157,000 subtle Asian bakers as of this writing.