By: Craig Ray
The September 2025 clash against the All Blacks is likely to be top of mind for the Springboks and their coach, whereas Saru, like rugby unions everywhere, will be looking for a cash injection.
Craig Ray is a Journalist/Broadcaster at various esteemed publications. He specializes in sports journalism, with a focus on competitive sports, sports business, and sports marketing, particularly covering topics such as rugby, the World Cup, and golf across Africa and France. Craig's work has been featured in the Sunday Times, Cigalah Group, AllAfrica Global Media, Irish Examiner, and Daily Maverick.
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South Africa (National)
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Craig Ray's coverage is heavily focused on local sports events in South Africa, particularly rugby, cricket, and golf. Given the strong emphasis on event coverage and local sports teams, he may be more responsive to pitches related to upcoming matches or tournaments involving South African teams or athletes.
Pitches that highlight personal stories of players or provide insider insights into the preparations for major local sporting events would likely resonate with Craig's coverage focus. Additionally, offering exclusive interviews with coaches or players from prominent South African sports teams could capture his interest.
It's essential to tailor pitches specifically around the context of South African sports and their impact on the local community when reaching out to Craig.
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