Deirnesa Jefferson

Multimedia Journalist

Preston's Summary

Deirnesa Jefferson is a multimedia journalist based in Charlotte, North Carolina. With a focus on local news, she covers a wide range of topics including education, community events, crime, and human interest stories. Her work for WCCB Charlotte's CW aims to inform and engage the local community while highlighting the stories and issues that matter most to them.

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Geo Focus

Charlotte, United States (Local)

Coverage Attributes:

Beta
Government Announcement: 21 %
Event Coverage: 13 %
Evolving Stories: 13 %
Breaking News: 11 %
Seasonal: 10 %

Themes Covered:

Most Recent Topics:

  • Consumer Health
  • Mental Health

Pitching Insights

Deirnesa Jefferson's coverage focuses on local news, community events, non-profit organizations, and government announcements in Charlotte, North Carolina. Her articles often cover stories related to crime, family & relationships, government & politics, and health.

Given her focus on local news and community-related topics in Charlotte, pitches should highlight human-interest stories that resonate with the local audience. Topics such as education initiatives within the region or profiles of individuals making a positive impact locally would likely align well with her coverage.

Considering Deirnesa's interest in evolving stories (14%) and seasonal content (12%), offering timely insights into ongoing events or issues relevant to Charlotte could enhance pitch relevance. Additionally, given her emphasis on mental health (17%) and social issues (23%), providing expert commentary or unique perspectives related to these areas may also be impactful for reaching out effectively.

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