Deniz Ataman

New Culture’s submission of its product label and registration for its animal-free mozzarella to the California Department of Food and Agriculture (CFDA) “represents an important maturation and a readiness” for the company to launch its product to market, explained Inja Radman, co-founder and CSO, New Culture in an interview.

Nescafé‘s foray into the coffee concentrate market meets the growing demand for customizable and convenient at-home coffee while addressing higher coffee shop prices and complex brewing methods, according to Senior Brand Marketing Manager Felipe Acosta.

Dave’s Killer Bread continues its expansion into the snack category with the launch of its Organic Snack Bites in sweet and savory flavor combinations.

By Deniz Ataman Last updated on Aloha's "Target milestone" comes seven years after the retailer dropped the brand from its stores due to low performance. (Source: ALOHA)

Vow Brands, Tender Food and Asentia share their strategies on improving production efficiency and consumer acceptance of alternative proteins

Cultivated meat producer UPSIDE Foods, in partnership with meat distributor Pat LaFrieda, advances its mission to integrate cultivated chicken formats — like UPSIDE's shredded chicken and chicken sausage — into familiar recipes and cultural traditions, leveraging LaFrieda's restaurant network to integrate UPSIDE's products into consumer's existing habits.

Organic Valley, known for its dairy and meat products, expanded into the plant-based category with the debut of its oat-based creamers, which align with the company's existing sustainability initiative to source directly from its family farm partners.

Little Spoon's launch of YoGos, a nutrient-dense, clean-label yogurt line for kids, underscores the growing demand for healthier snack options that meet the evolving needs of parents and children.

Bela Brand Seafood refreshes its image after 28 years with a revamped website and Amazon presence, aiming to stand out in the competitive canned fish market through bold branding, sustainability storytelling and expansion beyond grocery stores.

Pop-ups, combined with digital and traditional marketing like mailers or billboards, are becoming essential to holistic strategies, offering hands-on experiences and free samples that resonate with budget-conscious consumers while leaving a lasting impact, according to RJ Hottovy, head of analytical research at Placer.ai.