By: Donald Higney, Joseph Luca Casciaro, Thomas Tittley
The second annual in-season tournament, the NBA Cup, resumed Tuesday with six games in group play. For an explanation of how the tourney works, including the breakdown of the groups, tap here
Donald Higney is a Basketball News Editor for theScore. With a focus on basketball news and updates, Donald covers a wide range of topics including trades, injuries, game results, and player performances. His articles provide readers with the latest information and insights from the world of basketball.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
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Donald Higney's focus is primarily in sports, particularly basketball and NBA-related stories with a significant emphasis on breaking news and event coverage. Given the nature of his coverage, he would likely be most receptive to pitches related to timely updates on injuries, trades, or notable events within the NBA and basketball world.
Considering Donald's heavy reliance on breaking news and event coverage, pitching him should emphasize providing concise yet comprehensive information that adds value to ongoing stories. This could include insights from experts familiar with player injuries or analysis of potential trade impacts.
Given that Donald does not specify a geographic focus, it may be beneficial for pitches to provide a broad appeal without specific regional limitations.
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