By: Emily Caron
Cat Macario out with injury, Lynn Williams in for Paris Olympics as USWNT pivots
Emily Caron is a sports business reporter for Sportico, with her work also appearing on Yahoo Sports. She covers a wide range of topics in the sports industry, including player contracts, marketing strategies, and the impact of financial decisions on various sports leagues.
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Emily Caron predominantly covers sports, particularly women's soccer and basketball. Her articles often include event coverage and cite data to support her reporting. Given this, she may be interested in receiving pitches related to exclusive data insights or analyses pertaining to women's sports events such as World Cup tournaments or developments within the Pac-12 conference.
Considering her focus on these specific sports themes, Emily could benefit from sources who can provide unique perspectives on issues facing women athletes in soccer and basketball, including those related to pay equity, athlete welfare, and the business of women's sports.
It’s important for PR professionals pitching Emily to offer newsworthy angles that add depth to ongoing conversations around gender equality in sports.
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