Emma Lord is a Senior Shopping Writer at BuzzFeed. She covers a wide range of product-related topics, including beauty and fashion, personal care, and consumer interest, with a keen focus on the latest trends in retail and e-commerce. Emma's work has been featured in Knowledia, Yahoo News, The Boar, HuffPost, and BuzzFeed.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
Leamington, United Kingdom (Local)
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Emma's focus is largely on product recommendations and reviews, particularly related to home improvement, beauty, fashion, and self-care. She appears to be interested in highlighting specific products that solve everyday problems or cater to particular interests.
To effectively reach out to Emma with a pitch, consider offering unique products that align with her themes of house & home, beauty & fashion. Emphasize the specific problem each product solves or how it caters to a particular need or interest. Providing clear and concise details about the products along with their benefits would likely resonate well with Emma's coverage style.
As she doesn't have a geographic focus specified, pitches should concentrate on universal appeal rather than regional relevance.
This information evolves through artificial intelligence and human feedback. Improve this profile .
By: Emma Lord
Everyone is going to take one deep inhale of the candle in your living room and tackle you asking for the link to this luscious Le Labo-inspired candle.
By: Emma Lord
These mosquito-repelling bracelets are the most adorable way to never, ever deal with sticky bug spray again.
This "sunkiss glow" spray for your hair and completely waterproof pouch from your phone will take your summer from ☀️ to 😎😎😎😎😎😎😎.
By: Emma Lord
A set of DEET-free handy mosquito-repelling bracelets for the ultimate in genius summer investments — these use essential oils, including citronella, to help stop those teensy vampires in their tracks.
By: Emma Lord
E.l.f. Skin Thirst Burst Lip Treatment , a new lippie that basically hit the scene like, "MOVE OVER, Summer Fridays."
By: Emma Lord
For less than $10, you can snag the best alternatives to $24 Summer Fridays lippies and $30 curl brushes out there.
By: Emma Lord
Normal sandals and normal salt are fine ... but you could have "cloud pillow" sandals and smoked sea salt instead.
By: Emma Lord
You think you're working hard, but you've got nothing on this holy grail that manages to be a sunscreen, primer, and foundation alternative all at once.
By: Emma Lord
Medicube Exosome Shot Zero 2,000 for 35% off that will your pores say, "And for my next trick ... a disappearing act."
By: Emma Lord
A reviewer-beloved, slow-rising "butter" squishy , because when you're reeeeally stressed out, squeezing the light out of this thing will make you feel butter about it.
