By: Emma Sutton-Williams
As a commerce writer, I have the luxury to spend my days researching deals and writing about them, but more importantly, I test products like it's my job because, hey, it is.
Emma Sutton-Williams is a Content Editor at various leading publications. She specializes in beauty and fashion, with a keen focus on retail trends, consumer interests, and shopping events like Black Friday and Prime Day. Emma's work has been featured in Yahoo News, O, The Oprah Magazine, StyleCaster, Us Weekly, AOL, Inc., Page Six, and the New York Post.
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Manhattan, United States (Local)
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Emma's coverage heavily revolves around beauty, fashion, and lifestyle. She seems to favor articles that promote products through promotional deals, gift guides, seasonal content, and reviews.
To effectively reach out to Emma Sutton-Williams consider pitching new and trending beauty products or fashion items for different seasons or occasions. Consider providing exclusive access to discounts or promotions for the products you are promoting as this aligns with her focus on promotional deals and gift guides.
As she covers New York-approved winter essentials in some of her articles,she might be interested in pitches related to trends specific to New York city but it’s not a dominant theme in her coverage.
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