Farley Elliott

Senior Editor

AS SEEN ON

Preston's Summary

Farley Elliott is the SoCal Bureau Chief for SFGate and a Senior Editor. With a passion for all things Los Angeles, Farley's articles focus on local food, culture, and travel in California. His work has also been featured in Eater, showcasing his expertise in the culinary scene.

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Geo Focus

Los Angeles, United States (Local)

Coverage Attributes:

Beta
Event Coverage: 36 %
Private Sector Announcements: 18 %
Press Release: 9 %
Evolving Stories: 6 %
Promotional Deal: 4 %

Themes Covered:

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Most Recent Topics:

  • Real Estate Development
  • Housing Market
  • Environmental Services
  • Natural Resources
  • Beverage Production
  • Drinks & Spirits

Pitching Insights

Farley Elliott's coverage is predominantly focused on the local food and beverage scene in Los Angeles and California, with significant attention to restaurant openings, culinary experiences, and related announcements. Given this focus, pitches should highlight unique or noteworthy developments within the local dining scene.

Elliott's interest in private sector announcements suggests a receptiveness to stories about new restaurant openings or changes within the industry. Consider pitching relevant information regarding notable chefs, innovative culinary concepts, or emerging dining trends specific to Los Angeles and California.

Given his strong emphasis on event coverage as well as themes of Food & Beverage and House & Home topics such as restaurants, food trends, interior design innovations for eateries could be of particular interest when reaching out to him.

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