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George Lessens
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George Lessens

Chief Meteorologist

AS SEEN ON
WZZM-TV (Grand Rapids, MI)

Preston's Summary

George Lessens is the Chief Meteorologist for WZZM 13, a television station based in Grand Rapids, Michigan. With a background in meteorology and years of experience, George provides accurate and reliable weather forecasts to the local community. He is known for his factual reporting and informative tweets, keeping the public informed about weather patterns and potential severe weather events.

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Geo Focus

Grand Rapids, United States (Local)

Coverage Attributes:

Beta
Event Coverage: 23 %
Evolving Stories: 19 %
Cites Data: 14 %
Seasonal: 14 %
Breaking News: 10 %

Themes Covered:

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Most Recent Topics:

  • Climate Policy
  • Global Warming

Pitching Insights

George Lessens' coverage indicates a strong focus on weather events, particularly in the West Michigan area. Given his attention to evolving stories and event coverage related to weather phenomena, George may be interested in receiving updates or expert commentary on specific upcoming severe weather events impacting the region.

Additionally, since he frequently cites data and covers seasonal changes, providing access to reliable meteorological data or offering insights into how certain weather patterns might evolve could also be effective approaches for pitching him.

Given that his geographic focus is local (United States, Michigan, Grand Rapids), it would be beneficial to tailor pitches specifically towards these areas when reaching out with information regarding impending heat waves or severe weather conditions.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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