Gregory Scruggs

Outdoors Reporter

Preston's Summary

Gregory Scruggs is an outdoors reporter at The Seattle Times. He focuses on the intersection of recreation, land management, and the outdoor industry in Washington, with coverage that takes him deep into the Cascades and out on the Salish Sea. Gregory's work has been featured in numerous publications, including Chron, Next City, and The Spokesman-Review, and he was awarded the President’s Award by the Outdoor Writers Association of America in 2022.

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Geo Focus

Coverage Attributes:

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Informative: 70 %
Events: 10 %
Data Driven: 4 %
Opinion: 4 %
Reviews: 3 %

Themes Covered:

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Most Recent Topics:

  • Adventure Travel
  • Urban Design
  • Urban Development

Pitching Insights

Gregory's local focus on Washington, particularly Seattle, and his frequent coverage of winter sports and outdoor recreation suggests that he would be receptive to pitches related to upcoming events or developments in the Pacific Northwest's winter sports scene. Pitches could include new initiatives, events, or innovations within the skiing, snowboarding, and outdoor recreation industries in this region.

Given the high percentage of event coverage in his articles (28%), pitches should emphasize timely and engaging story angles around specific events or seasonal activities related to winter sports or other outdoor recreational activities happening in the Pacific Northwest.

With a significant portion of house & home themes covered (31%), Gregory may also be interested in stories about unique homes or properties located near popular ski resorts or outdoor recreational areas. These stories can provide insight into how culture & society intertwine with these sporting interests.

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