Harry Ewing

January 20 – Bundesliga International and Intersnack Deutschland SE, the company behind the popular snack brand funny-frisch, have signed a long-term partnership agreement, making funny-frisch an official partner of both the Bundesliga and Bundesliga 2.

January 20 – FC Barcelona left-back Alejandro Balde has openly condemned the racist slurs he received during the club’s 1-1 draw with Getafe on Saturday night at the Coliseum stadium.

January 22 – Argentine club football powerhouse Boca Juniors has solidified its relationship with Swedish sportsbook Betsson Group, announcing a renewed partnership that will keep the betting giant as the club’s main sponsor until the 2028 season.

January 22 – Juventus has become the first major club to join Gerard Piqué’s fast-growing Kings League Italy, a 7-a-side tournament that merges traditional football with modern entertainment.

January 22 – The Bundesliga has broken new ground by becoming the first European football league to launch a presence on Roblox, the virtual gaming platform with a global user base of over 65 million daily active players. The move is designed to connect with younger fans, providing them with an interactive way to engage with the league.

Real Betis have released new renderings of their ambitious plan to modernise the Benito Villamarín Stadium in Seville, with construction slated to begin at the end of the current season. The revamped venue is set to be completed for the 2027/28 campaign, promising to redefine the matchday experience for fans while positioning the club for long-term financial growth.During an Ordinary General Shareholders’ Meeting on Tuesday, club president Ángel Haro shared fresh details about the project. Read more …

January 23 – Swedish striker Viktor Gyökeres has been revealed as the top scorer of 2024 by the CIES Football Observatory after a superb season for Sporting CP, netting 64 goals across the past twelve months, 54 for his club and 10 at national team level.He ranked top of the CIES study, which presents the 100 players across world football who have scored the most goals in official club or national team matches (senior, Read more …

January 23 – The Northern Super League (NSL), Canada’s first professional women’s football league, has extended its founding partnership with DoorDash Canada for the league’s inaugural 2025 season. At the heart of the partnership is a shared mission to ‘inspire, empower, and support’ the next generation of female athletes.

January 24 – Manchester City has announced a multi-year partnership with Veritran, a digital technology specialist.

January 24 – Chelsea Women have announced a new multi-year partnership with Constant Contact, a US-based digital marketing company specialising in helping small businesses and non-profits.