Helena Madden

Market Editor

Preston's Summary

Helena Madden is a Market Editor at ELLE DECOR. She covers a wide range of topics related to product and trend, including interior design, furnishings, and kitchen and bath essentials, drawing on her previous experience at Robb Report where she focused on luxury news. Helena's work has been featured in notable publications such as Robb Report, Yahoo News UK, and Martha Stewart Living Omnimedia.

Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston

Geo Focus

United States (National)

Coverage Attributes:

Beta
Promotional Deal: 39 %
Seasonal: 15 %
Gift Guides: 15 %
Private Sector Announcements: 8 %
Press Release: 3 %

Themes Covered:

Not enough data icon

Not enough data

Most Recent Topics:

  • Home & Garden
  • Interior Design
  • Frugal Living
  • Housekeeping
  • Personal Care

Pitching Insights

Helena's coverage primarily focuses on house & home, design, and deals & promotions. She would likely be interested in pitches that align with her focus on interior design, home decor, and luxury items.

Given the prevalence of promotional deal and gift guide content in her articles, Helena may respond well to pitches related to new product launches or exclusive offers within the house & home or design space.

Additionally, seasonal content is a significant portion of her coverage attributes which indicates an interest in holiday decor trends. Pitches featuring unique or trending holiday decorations could resonate well with Helena Madden.

This information evolves through artificial intelligence and human feedback. Improve this profile .

Journalists With Similar Coverage:

Based on similarity of content.
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data
Most recent topics
Not enough data
Most recent topics
Not enough data