Jennifer Lobb

Insurance editor

Preston's Summary

Jennifer Lobb is an insurance editor for USA TODAY, specializing in providing readers with valuable information and insights into the insurance industry. With her expertise, Jennifer covers a wide range of topics, including car insurance, life insurance, pet insurance, and more. Her articles aim to educate and guide readers in making informed decisions about their insurance needs.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Cites Data: 41 %
Review: 17 %
Opinion Editorial: 14 %
How To Guide: 13 %
Expert Commentary: 5 %

Themes Covered:

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Most Recent Topics:

  • Organic Farming
  • Pets
  • Veterinary

Pitching Insights

Jennifer Lobb's articles predominantly focus on personal finance, particularly insurance and related consumer products. She often cites data and provides reviews or guides, making her receptive to pitches that offer unique insights or expert opinions on current trends in the insurance industry.

Given her coverage of specific regions like California and Texas, consider tailoring pitches with a regional angle when relevant. Additionally, providing comprehensive data-backed insights into pet ownership trends or emerging developments in the insurance sector could be appealing to Jennifer.

As she frequently covers topics such as car insurance discounts and holiday-related pet ownership statistics, offering practical how-to guides or exclusive survey results may capture her attention.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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