Jessica Yun

Business Reporter

Preston's Summary

Jessica Yun is a business reporter with a focus on national news in Australia. She writes for several prominent publications including Brisbane Times, The Sydney Morning Herald, WAtoday, and The Age. Jessica covers a wide range of topics including retail, finance, consumer trends, and the impact of climate change on businesses.

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Geo Focus

Australia (National)

Coverage Attributes:

Beta
Cites Data: 26 %
Press Release: 16 %
Government Announcement: 14 %
Investment Analysis: 12 %
Private Sector Announcements: 9 %

Themes Covered:

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Most Recent Topics:

  • Corporate Finance
  • Urban Design
  • Apparel Design
  • Beverage Production
  • Online Marketplaces

Pitching Insights

Jessica Yun's focus is on various aspects of the Australian national market, including retail, consumer spending, business developments, and investment analysis. Her coverage indicates receptiveness to press releases and data citations related to finance & economy topics.

To effectively engage with Jessica Yun, consider offering insights or data regarding trends in Australian retail, consumer behavior during specific periods (such as holidays), or updates on businesses operating within Australia. Additionally, she may be interested in news related to mergers and acquisitions within the country.

Given her interest in product promotions and private sector announcements alongside her focus on finance & economy themes, pitches could also include information about new products entering the Australian market or significant changes within the local private sector companies that impact the overall industry landscape.

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