John Matarese

Consumer Reporter

Preston's Summary

John Matarese is a Consumer Reporter at WCPO. He specializes in a variety of consumer-related topics, focusing on helping individuals navigate issues in retail, personal finance, and travel, as well as addressing scams that affect everyday consumers. John is featured in numerous outlets including KSTU-TV FOX 13 News, WPTV, and Newsy, where he shares insights from his long-running "Don't Waste Your Money" consumer segment.

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Geo Focus

Cheviot, United States (Local)

Coverage Attributes:

Beta
Promotional Deal: 33 %
Seasonal: 22 %
How To Guide: 19 %
Cites Data: 11 %
Gift Guides: 3 %

Themes Covered:

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Most Recent Topics:

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Pitching Insights

John Matarese's focus on local consumer savings and personal finance in Ohio, Cincinnati suggests he would be responsive to pitches that offer practical tips for saving money, avoiding scams, navigating holiday shopping deals specific to the region. Consider providing insights or expert commentary on consumer financial trends and promotions relevant to the local audience.

Given his emphasis on how-to guides and promotional deals with a seasonal aspect, offering unique ways for consumers to save money during different times of the year could be particularly appealing. Furthermore, highlighting exclusive promotions or insider tips related to holiday shopping may resonate well with his coverage.

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