Karen Wong

Tiger Balm Hong Kong has tapped Julius Brian Siswojo, member of local hip-hop band 24Herbs, to front the launch of its all-new "SENSORIAL THERAPY essential oil lotion".

Heritage is a powerful asset, but in a content-first world, it can sometimes feel like an anchor.

i-CABLE Communications and HOY Media have onboarded VS Media's founder Ivy Wong (pictured) as CEO, effective 29 January 2026.

Lacoste has unveiled its new Hong Kong flagship store in the heart of Central, moving into the Grade I historic Pedder Building.

Café de Coral and dentsu Hong Kong have launched “Go all in on freshness—It's a must” ( 勁鮮一波要有 ), a new campaign that leverages viral internet

Cathay has officially launched a new one-stop digital insurance platform, allowing members to seamlessly explore and purchase coverage from top-tier insurance partners while earning Asia Miles.

Pocari Sweat has officially unveiled its new 2026 brand campaign, "The future needs sweat," a futuristic narrative designed to explore the tension between digital environments and physical reality.

Fashion Walk is taking over Causeway Bay's iconic Paterson Street with "Paterson vibe," a full-scale urban culture campaign designed to transform the historic streetscape into a living canvas of street art, music, and style.

In celebration of its 45th anniversary in Hong Kong, 7-Eleven has partnered with sports brand New Balance to launch a territory-wide charity run, aiming to promote healthy living while supporting local communities.

Nike is partnering with global pop music icons BTS to debut a first-of-its-kind "Nike by you" customisation experience alongside an exclusive merchandise collection for the group's upcoming BTS WORLD TOUR “ARIRANG.”