Kyle Massey

Assistant News Editor

Preston's Summary

Kyle Massey is an Assistant Editor at Arkansas Business, where he covers energy and media/marketing. With a background at The New York Times, Kyle brings a wealth of experience to his reporting on local business news in Arkansas, particularly in the areas of construction, energy, and economic development.

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Geo Focus

Little Rock, United States (Local)

Coverage Attributes:

Beta
Press Release: 32 %
Government Announcement: 20 %
Private Sector Announcements: 17 %
Cites Data: 7 %
Legal Policy Regulation: 7 %

Themes Covered:

Most Recent Topics:

  • Mining Sustainability
  • Renewable Energy
  • Marketing Technology (MarTech)
  • Energy Sustainability
  • Tourism
  • Energy Trading

Pitching Insights

Kyle's coverage primarily focuses on local business and energy industry news, with a significant emphasis on press releases and government announcements. To effectively pitch to Kyle, consider providing localized angles for national or global stories related to the business, energy, and technology sectors. For instance, if there are national policies affecting the Arkansas business environment or innovative technologies being implemented in the state, these could be good points of discussion.

Given his focus on Arkansas Business specifically as well as legal policy regulations within this context, it would be beneficial to tailor pitches that highlight how businesses in Arkansas are impacted by specific legislation or regulatory changes.

Additionally, given his interest in Energy topics and their intersection with Technology & Construction themes within the local context (United States - Arkansas), consider pitching stories that involve innovations within these industries impacting local stakeholders.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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