Laura Lancaster

Staff Writer

AS SEEN ON

Preston's Summary

Laura Lancaster is a staff writer at Outdoor Life. She specializes in in-depth testing of backpacking and camping gear, with a keen focus on lightweight and ultralight options. Laura's work has been featured in Outdoor Life, where she explores themes related to travel, consumer products, and wellness.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Review: 47 %
Promotional Deal: 31 %
Gift Guides: 7 %
How To Guide: 4 %
Private Sector Announcements: 3 %

Themes Covered:

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Most Recent Topics:

  • Consumer Behavior
  • Adventure Travel
  • Energy Sustainability
  • Satellite Communication Systems
  • Fitness
  • Wellness Programs

Pitching Insights

Laura's coverage is heavily focused on reviewing outdoor gear and promoting deals, especially around Black Friday/Cyber Monday. If you have a new outdoor product or Black Friday/Cyber Monday deal related to hiking, camping, or outdoor activities that you believe would be of interest to her audience, it could be worth reaching out.

Given the emphasis on product reviews and promotional deals in Laura's articles, she may appreciate pitches from companies offering exclusive access to new products for review before they hit the market or providing special discounts for her readers.

While there is no specific geographic focus mentioned for Laura’s coverage attributes suggest an international appeal rather than a localized one.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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