Laura Swartz

Deputy Editor, Digital

Preston's Summary

Laura Swartz is the Deputy Editor of Digital for Philadelphia magazine and PHILADELPHIAS FAMILY TO FAMILY. With a focus on local content, Laura covers a wide range of topics including food and drink, events, holiday guides, and local news in the Philadelphia area. Her articles provide readers with valuable information and insights into the city's cultural scene and community happenings.

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Geo Focus

Philadelphia, United States (Local)

Coverage Attributes:

Beta
Event Coverage: 32 %
Seasonal: 29 %
How To Guide: 11 %
Promotional Deal: 9 %
Gift Guides: 6 %

Themes Covered:

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Most Recent Topics:

  • Pets
  • Individual Sports
  • Business Conferences
  • Team Sports
  • Beverage Production
  • Company Retreats

Pitching Insights

Laura Swartz's articles predominantly cover events, seasonal topics, house & home, and entertainment news in the local Philadelphia area. She would likely be interested in pitches related to upcoming events in Philadelphia, particularly those related to holidays or seasonal happenings. Additionally, she covers food and drink extensively so pitches about new restaurants or unique culinary experiences could also resonate with her.

Given her coverage of house & home themes, she might be open to content related to interior design trends or local home-related events. Entertainment news is another key focus for Laura; therefore, any stories about local artists or cultural developments may capture her interest.

As a journalist with a specific geographic focus on Philadelphia and its surrounding areas within Pennsylvania and the United States at large, it would be beneficial for PR professionals reaching out to ensure that their pitches are relevant specifically to this region.

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