By: Lauren Balsamo, Mary Honkus
In case no one has told you today, you should be wearing sunscreen right now. Sunscreen is hands-down the most important step in your skincare routine, no matter your skin type or tone.
Lauren Balsamo is the Deputy Beauty Director at Cosmopolitan. With nine years of experience in the beauty sector, she specializes in writing, editing, and producing diverse beauty content, including product reviews, personal essays, and trend reports, while also covering related topics in the makeup, skincare, and hair care industries. Lauren's work has been featured in MSN, AOL, Inc., Magzter, Yahoo News UK, Yahoo News, Yahoo News Singapore, and Cosmopolitan.
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United States (National)


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Lauren Balsamo's coverage is heavily focused on beauty, skincare, and lifestyle topics with an emphasis on product reviews, promotional deals, and gift guides. If you're looking to reach out to her, consider providing information about new and innovative beauty products or skincare treatments that align with the themes covered in her articles.
Given Lauren's focus on product reviews and gift guides, she may be interested in press releases or pitches regarding newly launched beauty products or unique trends within the beauty industry. Additionally, if you have insights into emerging skincare techniques or specific product recommendations tailored to different skin concerns as highlighted in her article titles, it could capture her interest.
As Lauren does not have a specified geographic focus but rather covers global lifestyle and beauty topics broadly; ensure your pitch addresses universal trends or innovations within the industry without being geographically constrained.
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