By: Kaitlyn McLintock
I'm a beauty editor, which means trend-spotting is a very real part of my job. Whether it's predicting the bixie would be the number one short


Kaitlyn McLintock is a Beauty Editor at Who What Wear. With a decade of experience in the editorial industry, she passionately covers beauty and wellness, focusing on skincare innovations and trends, while also exploring lifestyle and home life themes. Kaitlyn's work has been featured in prominent publications such as Who What Wear UK, POPSUGAR, and Marie Claire.
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United States (National)


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Kaitlyn's articles predominantly focus on beauty and fashion, with a significant portion dedicated to promotional deals and product reviews. To effectively reach out to her, consider offering insights into new or trending beauty products, skincare routines, haircare tips, makeup trends, or insider knowledge of the beauty industry.
Given Kaitlyn’s emphasis on product promotion and reviews, she may be interested in exclusive access to new products for review purposes or insight from experts within the beauty industry. If you represent a brand launching a new line of cosmetics or skincare products, reaching out with samples for review could be an effective approach.
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