Lauren Franklin

Senior commissioning editor

Preston's Summary

Lauren Franklin is a Senior Commissioning Editor at Guardian Labs, focusing on local stories and content in the United Kingdom, specifically in London. With a passion for emotive storytelling, Lauren's work has appeared in BBC Countryfile Magazine, NBC DFW, and NBC Chicago, covering topics ranging from nature and travel to consumer advocacy and technology in farming.

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Geo Focus

United Kingdom (National)

Coverage Attributes:

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Cites Data: 19 %
How To Guide: 16 %
Review: 11 %
Event Coverage: 8 %
Press Release: 7 %

Themes Covered:

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Most Recent Topics:

  • Pets
  • Zoology
  • Veterinary
  • Ecology
  • Adventure Travel

Pitching Insights

Lauren Franklin's work predominantly focuses on local London content, nature, and personal finance with an emphasis on "how-to" guides and reviews. If you are reaching out to her regarding a pitch, consider offering practical how-to guides related to house & home topics specific to London or wildlife in the region. Additionally, pitches about financial advice relevant to local residents could also be of interest.

Given that she covers a significant amount of content related to walks and national parks within the UK, providing insights into lesser-known spots or unique experiences around these themes might pique her interest.

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