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Les Lazaruk
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Les Lazaruk

Sports Director at Saskatoon Media Group

AS SEEN ON
Saskatoon Media Group

Preston's Summary

Les Lazaruk is the Sports Director at Saskatoon Media Group. He specializes in competitive and professional sports, with a focus on play-by-play broadcasting and sports business, particularly in the context of North America and regional interests. Les is featured in 98 COOL FM and Saskatoon Media Group, where he shares his insights on topics ranging from football to the WHL Saskatoon Blades.

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Geo Focus

Saskatoon, Canada (Local)

Coverage Attributes:

Beta
Event Coverage: 41 %
Evolving Stories: 18 %
Breaking News: 18 %
Government Announcement: 7 %
Press Release: 6 %

Themes Covered:

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Most Recent Topics:

  • Sports Tournaments
  • Team Sports
  • Individual Sports
  • Major League Sports

Pitching Insights

Les Lazaruk's coverage primarily focuses on local sports events, particularly hockey and football in the Saskatchewan area. He frequently covers event schedules, game results, and announcements related to local sports teams and awards ceremonies.

For Les' audience, pitches should revolve around providing insights or access to local sporting events in Saskatchewan. Additionally, stories related to the performance of specific teams or players within the region would likely pique his interest.

Given that a significant portion of his coverage includes press releases (13%), he may also be open to receiving information about upcoming events or news directly from relevant organizations involved in sports within the region.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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