Lila Maclellan

Marketing leaders are accustomed to obsessing over conversions and churn—just not within their own ranks.

Growth in DEI marketing spend fell 79%.

The story of the diversity, equity, and inclusion movement in corporate America has turned dark over the past year.

Berkshire Hathaway and Microsoft offer alternatives for running constructive shareholder meetings.

Among the buzzy and weighty topics on the agenda at Disney's annual general meeting (AGM) in early April, one shareholder proposal centered on a little-known and rarely sought medical treatment.

Watching the home video clips of Beyoncé as a child , interspersed with glimpses of young girls of color stretching to hit the high notes in the pop star's “All Night,” it's hard not to feel chills.

Marketing leaders tend to possess fat and ever-expanding digital Rolodexes. It's impossible to reach the top levels of the field without building a village of professional contacts.

Hello, Fortune leadership writer Lila MacLellan here, filling in for Ruth.

When Krithika Muthukumar, head of marketing for OpenAI, stepped into her role last August, she hardly needed to worry about the top of the funnel—aka building awareness—for the brand.

Margaret Getchell worked for R.H. Macy's during the Gilded Age. She had grown up on the island of Nantucket, Massachusetts.