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Lisa Minot
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Lisa Minot

Head of Travel at The Sun

AS SEEN ON
The Sun, The Irish Sun

Preston's Summary

Lisa Minot is the Travel Editor of The Sun, the UK's biggest daily national paper. With a focus on providing affordable travel options and insider tips, Lisa's articles cover a range of destinations and experiences, from European city breaks to cruise vacations and hotel openings. Her expertise and recommendations have also been featured in various publications, including The Irish Sun, The US Sun, The Scottish Sun, and News.com.au.

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Geo Focus

Coverage Attributes:

Beta
Event Coverage: 41 %
Promotional Deal: 15 %
Seasonal: 12 %
Cites Data: 6 %
Government Announcement: 6 %

Themes Covered:

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Most Recent Topics:

  • Adventure Travel
  • Air Travel
  • Cruises
  • Destinations
  • Family Travel
  • Chain Restaurants & Franchises
  • Delivery Services
  • Quick Service Restaurant (QSR)
  • Restaurant Innovation

Pitching Insights

Lisa Minot’s coverage primarily focuses on travel, vacation destinations, hotels, and cruises. She frequently features event coverage and promotional deals related to travel. Given her focus on national (United Kingdom) content, she would likely be interested in pitches about affordable UK-based breaks or European destinations accessible to a UK audience.

Promotional deals for vacations and events seem to be of interest to Lisa as well. Pitches should therefore aim at providing information about unique travel experiences or exclusive offers that are relevant for her UK readership.

When reaching out with pitches, consider promoting upcoming events or new developments in the travel industry that could capture the attention of Lisa's audience and align with her coverage preferences.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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