Lois Mackenzie

Deputy editor

Preston's Summary

Lois Mackenzie is a Deputy Editor with a background in fitness reporting for Future plc. She has contributed to various publications, including Mashable, Coach Magazine, and The Herald Scotland, covering topics ranging from health and fitness to sports events and online streaming guides. Lois is a dog lover and feminist, with a passion for sharing informative and engaging content with her audience.

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Geo Focus

Coverage Attributes:

Beta
Promotional Deal: 40 %
Review: 28 %
How To Guide: 21 %
Event Coverage: 7 %
Seasonal: 1 %

Themes Covered:

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Most Recent Topics:

  • Fitness
  • Online Marketplaces
  • Store Management
  • Individual Sports
  • Mobile Commerce

Pitching Insights

Lois Mackenzie's focus primarily centers around fitness, workouts, and related products. She frequently writes reviews and how-to guides on various exercises, equipment, and workout routines. Her coverage also includes topics like beauty & fashion as well as house & home.

If you are a fitness expert or have expertise in workout techniques, providing insights into the effectiveness of specific exercises or equipment could be valuable for Lois' articles. Additionally, if you represent a company offering fitness products or services that align with her coverage themes (e.g., athleisure wear), sharing promotional deals effectively may catch her attention.

Given Lois's broad interest in fitness-related content including leg workouts, upper body strength training, warm-up exercises etc., pitching ideas related to these areas might resonate with her readership.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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