Lucy Alderson

Senior consumer reporter and consumer champion

AS SEEN ON

Preston's Summary

Lucy Alderson is a senior consumer reporter and consumer champion for The Times. With a focus on personal finance and consumer rights, Lucy provides informative and practical articles to help readers navigate the ever-changing world of money management. Her work has also been featured in various other publications, including The Sun, The Scottish Sun, The US Sun, LancsLive, and The Irish Sun.

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Geo Focus

United Kingdom (National)

Coverage Attributes:

Beta
How To Guide: 23 %
Government Announcement: 15 %
Cites Data: 15 %
Seasonal: 9 %
Legal Policy Regulation: 7 %

Themes Covered:

Most Recent Topics:

  • Saving & Investing
  • Retirement Planning
  • Beverage Production
  • Drinks & Spirits

Pitching Insights

Lucy Alderson's coverage primarily focuses on lifestyle and personal finance, including topics such as retirement planning, scams, energy bills, financial advice, and Christmas-related financial considerations. Given the high percentage of "How To Guide" articles in her coverage attributes, she seems to provide practical guides and actionable information for readers.

To effectively reach out to Lucy with pitches or expertise related to her article titles/themes/topics covered would involve providing valuable insights into personal finance management tips, scam prevention strategies or expert commentary on government announcements impacting personal finances. Additionally, offering well-researched how-to guides related to retirement planning or managing energy bills might be particularly compelling.

Considering that Lucy does not have a specific geographic focus mentioned but discusses general consumer issues relevant internationally (such as Christmas spending), experts should tailor their pitches with a global audience in mind.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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