Mackenzie Frazier

Editor

Preston's Summary

Mackenzie Frazier is an Editor at Knowledia. She focuses on themes related to retail, both brick-and-mortar and e-commerce, covering topics such as shopping trends, Prime Day, Black Friday, and holiday electronics. Mackenzie has been featured in Knowledia, NewsBreak, and TechRadar.

Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston

Geo Focus

United States (National)

Coverage Attributes:

Beta
Promotional Deal: 55 %
Review: 15 %
Gift Guides: 11 %
Seasonal: 10 %
Private Sector Announcements: 5 %

Themes Covered:

Not enough data icon

Not enough data

Most Recent Topics:

  • Online Marketplaces

Pitching Insights

Mackenzie Frazier's articles predominantly cover promotional deals, with a strong focus on holiday sales and discounts in the electronics and technology sector. Given this focus, Mackenzie is likely to be receptive to pitches related to exclusive or early access deals, particularly during major shopping events such as Black Friday, Cyber Monday, and other seasonal sales.

If you represent brands or retailers offering significant discounts or exclusive promotions on electronics or tech gadgets, reaching out with details of these offers could be an effective way to engage Mackenzie. Additionally, if your company has unique insights into consumer behavior trends during holiday sales periods that align with her coverage theme, it may pique her interest.

It appears that Mackenzie does not have a specific geographic focus but rather covers online shopping and promotions from various retailers.

This information evolves through artificial intelligence and human feedback. Improve this profile .

Journalists With Similar Coverage:

Based on similarity of content.
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data
Adam Oram
Senior Editor, Commerce
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data