Maddison Hockey

Shopping Editor (Digital) - Fashion & Entertainment

Preston's Summary

Maddison Hockey is a Shopping Editor (Digital) specializing in fashion and entertainment. With a focus on multinational coverage, Maddison writes for publications such as Marie Claire Australia and Elle Australia, providing readers with the latest trends, shopping recommendations, and celebrity insights. Her articles cover a wide range of topics, from fashion week coverage to holiday gift guides and beauty sales.

Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston

Geo Focus

Australia (National)

Coverage Attributes:

Beta
Promotional Deal: 40 %
Seasonal: 16 %
Gift Guides: 15 %
Event Coverage: 7 %
Review: 6 %

Themes Covered:

Not enough data icon

Not enough data

Most Recent Topics:

  • Fashion Industry
  • Beauty Industry
  • Film Industry
  • Music Business
  • Plays & Musicals

Pitching Insights

Maddison Hockey's articles predominantly cover fashion, beauty, and lifestyle topics with a focus on promotional deals and gift guides. To effectively pitch to Maddison, consider offering insights or products that align with upcoming seasonal trends in fashion and beauty. Additionally, providing exclusive access to promotions or new product launches would likely catch her attention.

Given the prevalence of "best of" lists in her coverage attributes, pitches for unique or standout products within the fashion and beauty space could be particularly well-received. Moreover, as Maddison covers a range of lifestyle themes including house & home and travel, relevant product recommendations related to these areas could also pique her interest.

Keep in mind that her content appears to be focused on consumer-oriented topics rather than industry-specific insights. Therefore, when reaching out, framing pitches around how they appeal to consumers' needs and interests will likely resonate best with Maddison's editorial preferences.

This information evolves through artificial intelligence and human feedback. Improve this profile .

Journalists With Similar Coverage:

Based on similarity of content.
Tiyasha Biswas
Content Writer
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data
Shauna Beni-Haynes
Commerce Editor, Beauty & Style
Publications
Most recent topics
Not enough data
Publications
Most recent topics
Not enough data