Makayla Muscat

"We hired the best of the local Accenture Song team, but we also went global."

Future-proofing the brand with a younger audience.

Greens senator David Shoebridge warns that AI-generated scam videos could “steal the next election” as fake news about the US presidential race floods social media.

A multi-prong approach is the only way to tackle toxic tech.

Meta, the parent company of Facebook and Instagram, is concerned the federal government is “rushing” to implement age restrictions on social media.

"AI systems could be used for designing chemical weapons."

Peter Munckton, chief economist and head of market strategy at Bank of Queensland, sees economy improving in 2025.

The rise of artificial intelligence, tighter budgets and the pitch frenzy were the biggest challenges for agencies in 2024, according to Australian creatives.

Melbourne-based automated advertising agency Cuttable has appointed Paul Arena head of strategy. Arena joins from Ogilvy, where he led strategy and planning.

Your brain behaves differently on an ocean cruise, according to first-time cruisers from creative agency Today the Brave said, working on the latest campaign for Carnival Cruise Line.