Arcade lets shoppers design their own jewellery with AI and then produces it. It highlights both the potential in letting users turn their ideas into reality and how much labour is required behind the scenes to make it possible.
Marc Bain is a tech correspondent for The Business of Fashion, with a focus on the intersection of technology and the fashion industry. His articles cover topics such as the impact of social media on fashion marketing, the role of artificial intelligence in retail, and the challenges and opportunities of digital transformation for brands. Marc's work has also appeared on KMIZ-TV - ABC17 News.