Melanie Higgins

Digital Manager

Preston's Summary

Melanie Higgins is a Digital Manager for WROC-TV Channel 8, focusing on local news in the Rochester, New York area. She covers a wide range of topics including community events, local initiatives, and human interest stories. With a passion for storytelling, Melanie strives to bring important and engaging news to the residents of Rochester.

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Geo Focus

Rochester, United States (Local)

Coverage Attributes:

Beta
Evolving Stories: 33 %
Breaking News: 30 %
Event Coverage: 15 %
Seasonal: 7 %
Press Release: 4 %

Themes Covered:

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Most Recent Topics:

  • Disaster & Emergency Response
  • Legal Reform
  • Pets
  • Entertainment News
  • Home & Garden

Pitching Insights

Melanie Higgins focuses on local news and events, with a particular emphasis on community activities, seasonal celebrations, and health-related topics. If you have insights related to local community events in the United States, particularly in New York or Rochester, such as health initiatives or educational programs that align with her coverage themes of family & relationships and government & politics.

Given Melanie's focus on event coverage and government announcements within her geographic scope, she may be interested in pitches that offer unique perspectives from local community leaders involved in organizing these events or individuals impacted by relevant government policies specific to Rochester or New York.

This information evolves through artificial intelligence and human feedback. Improve this profile .

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