Mitchell Parton

This story was first published on sister site , Modern Retail. Major advertising platforms are pushing marketers to use generative AI to make holiday ads.

Mall owners have found Gen Z values shopping in person as much as their parents do and are making new mall shopping experiences.

Almost four years ago, Walmart started a new division called Walmart Data Ventures to capitalize on its customer and inventory data.

While Amazon has been offering free movies and shows to Prime members since 2011, more retailers and delivery platforms have added streaming to boost their subscription services over the last few years.

Burdened by debt and diminished customer demand over the past few years, The Container Store has been pulling different levers to stay afloat.

This is the latest installment of the Marketplace Briefing, a weekly Modern Retail+ column about the ever-changing e-commerce marketplace landscape. More from the series →

Carter's has redesigned its retail stores, updated its product assortment and launched a new ad campaign, all with Gen Z parents in mind.

When Mark Silvestri began developing outlet malls almost 30 years ago, it was a completely different business than it is today.

There are reportedly thousands of Walmart workers who have had to move to Bentonville this year due to new policies around remote work and closures at its other offices.

Given the expected uncertainty, some brands and agencies have decided to cut down on advertising on and for a few days after Election Day.