Noella Williams

Assistant Editor

AS SEEN ON

Preston's Summary

Noella Williams is an Assistant Editor at Apartment Therapy Media. She specializes in topics related to holidays, home improvement, and influencer culture, with a particular focus on Christmas and retail brands like Home Depot and Five Below. Noella's work has been featured in prominent outlets including POPSUGAR, Teen Vogue, Essence, and Architectural Digest.

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Geo Focus

United States (National)

Coverage Attributes:

Beta
Promotional Deal: 50 %
Review: 27 %
Seasonal: 10 %
Gift Guides: 5 %
Event Coverage: 1 %

Themes Covered:

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Most Recent Topics:

  • Animal Rights

Pitching Insights

Noella’s coverage predominantly focuses on content & publishing related to house and home topics. She appears to have a particular interest in seasonal retail promotions, gift guides, and reviews of products associated with home decor and holiday shopping.

Given her focus, Noella would likely be interested in pitches that offer unique insights into new or popular home decor items, trends in holiday shopping, or exclusive deals from retailers within the house and home space. Additionally, she may be responsive to story ideas about celebrity homes as they relate to interior design or festive decorations.

Her geographic focus is not specified but given the nature of her articles which often mention specific retail stores like Dollar General and CVS along with their promotional hours during holidays suggests a potential U.S.-centric audience.

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