By: Praachi Raniwala, Arzoo Dina, Tatiana Dias, Prabal Sharma
Limited edition jewellery, special handbags and more: In the game of luxury, all eyes are on India, and the approach is more glocal than ever before
Praachi Raniwala is a Mumbai-based journalist and writer, specializing in lifestyle, fashion, and travel. With a keen eye for detail and a passion for storytelling, Praachi's work has been featured in prestigious publications such as Vogue India, Condé Nast Traveller India, and Financial Times. She is known for her ability to capture the essence of a place or a trend, bringing it to life through her engaging and insightful writing.
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India (National)
Praachi Raniwala’s focus predominantly revolves around local events and lifestyle topics, with a particular emphasis on beauty & fashion and house & home. She seems to be interested in covering unique and unconventional stories related to weddings, fashion trends, books, travel experiences, as well as interior design.
Given Praachi's interest in event coverage and promotional deals, she may be open to pitches that involve local businesses or events within Mumbai or India. For example, providing information about upcoming fashion shows or new beauty product launches would likely align with her interests.
If you have a compelling story related to the themes covered by Praachi such as innovative wedding traditions in Mumbai or emerging fashion trends from Indian designers for instance this would likely resonate well with her coverage area.
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