Ahead of this landmark season, Genius Sports struck a new partnership with the WNBA to implement cutting-edge tracking solutions across the league. So, in preparation for this weekend's hugely anticipated WNBA All-Star game in Phoenix, with the USA Basketball Women's National team taking on the WNBA All-Stars, this feels like a good time to pause and analyze how this investment in technology is driving the league's growth on and off the court.
Rebecca Dyer is a freelance production editor at Retail Week and also writes for ScienceAlert. She covers a wide range of scientific topics, from breakthrough discoveries to the latest research findings. With a passion for science communication, Rebecca aims to make complex scientific concepts accessible and engaging for readers.