Cafes in China are taking a unique approach to attract customers by "employing" pets, allowing owners to send their furry companions to work and earn "snack money." Profitable trend: Pet cafes are capitalizing on the significant overlap between coffee lovers and pet owners, particularly among young women. According to a 2022 report, women aged 25 to 40 represent a large portion of coffee consumers, while pet ownership is most prevalent among 19 to 30-year-olds, with women accounting for 80% of pet owners.
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