By: Sally Patten, Iona Rennie
When Sharon Pickering’s husband died, she realised she needed to choose where she directed her energy, and focus on what mattered to her.
Sally Patten is the Boss Editor at The Australian Financial Review. She specializes in workplace issues, corporate finance, and labor markets, drawing from her extensive experience as the financial services editor and personal finance editor at prominent publications such as The Age and the Sydney Morning Herald, as well as her role at The Times of London. Sally's insights and articles have been featured in various esteemed outlets, including The Australian Financial Review.
Preston is the artificial intelligence that powers the Intelligent Relations PR platform. Meet Preston
Australia (National)


Not enough data
Sally Patten's coverage primarily focuses on local Australian business and human resources topics, often featuring CEO profiles. Her articles frequently cite data and government announcements, indicating a preference for well-researched, fact-based pitches related to changes in legislation or statistical trends within the Australian business landscape.
Pitches should center around insights from credible experts in fields such as HR, employment law, or leadership development who can provide valuable commentary on industry-wide issues affecting CEOs and workforce management. Additionally, if you have unique data analysis relevant to Australian businesses or noteworthy government announcements impacting the corporate sector, it may be of interest to her.
Given Sally's local focus on Australia, consider tailoring pitches with an emphasis on how the proposed content directly impacts the Australian market.
This information evolves through artificial intelligence and human feedback. Improve this profile .