Sara Fischer

Why it matters: Unlike television or radio, the transition from physical to digital inventory for out-of-home advertising is largely reliant on enterprise capital investment, not consumer adoption.

The advertising landscape has dramatically shifted in the AI era as brands and marketers adopt new systems and operate at previously unimaginable scale.

The network is betting one of its most recognizable on-air personalities can help drive signups to the new digital subscription offering it launched last year.

Only Avengers has a higher average domestic opening weekend, per an Axios analysis.

The German media giant is betting on Baesler to reinvent the nearly 20-year-old publication for a post-search and social media traffic era.

The music streaming app has focused on turning itself into a broader platform for personalized audio and fan experiences.

Substack's cut of creator subscription revenue helps fund backend services such as legal protections.

This deal is different from Polymarket's other sports partnerships because it goes beyond branding and official data into live media rights and product integration.

Streaming and experiences will continue to drive growth, but executives said those businesses can only be as strong as the underlying IP that supports them.

In his new role, Brinker will lead a team that powers all of the content experiences across Pinterest, including visual search, discovery and shopping.