Sarah Macfarlane
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Preston's Summary

Sarah Macfarlane is a journalist based in Ottawa, Canada, focusing on local news and business topics. As a writer for the Ottawa Business Journal, Sarah covers a wide range of subjects including workplace culture, real estate, tourism, and profiles of notable individuals in the Ottawa community.

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Geo Focus

Ottawa, Canada (Local)

Coverage Attributes:

Beta
Press Release: 19 %
Government Announcement: 19 %
Event Coverage: 14 %
Expert Commentary: 14 %
Cites Data: 10 %

Themes Covered:

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Most Recent Topics:

  • Tourism
  • Entrepreneurship
  • Corporate Sustainability
  • Startups
  • Urban Art & Street Art

Pitching Insights

Sarah Macfarlane's coverage primarily focuses on local businesses, tourism, and industry developments within Ottawa, Canada. She often seeks expert commentary from individuals knowledgeable about various business-related topics. Potential outreach to Sarah could involve providing insights or expertise related to small businesses in Ottawa, the tourism industry in the region, retail trends specific to Ottawa consumers, as well as government announcements impacting local industries.

Given her frequent inclusion of expert commentary and government announcements alongside a focus on business and travel themes within Ottawa, pitches should be tailored to align with these preferences for effective engagement.

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