Shalini Umachandran

Editor, Mint Lounge

AS SEEN ON

Preston's Summary

Shalini Umachandran is an Editor at Mint Lounge. She covers a diverse range of topics including arts and entertainment, film and cinema, travel and tourism, and social issues, with a keen interest in culture, hospitality, and leisure. Shalini’s work has been featured in LiveMint and Hindustan Times Syndication.

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Geo Focus

India (National)

Coverage Attributes:

Beta
Expert Commentary: 22 %
Opinion Editorial: 20 %
Review: 17 %
Seasonal: 10 %
Event Coverage: 7 %

Themes Covered:

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Most Recent Topics:

  • Pop Culture
  • Film Industry
  • Beverage Production
  • Accessibility
  • Diversity & Inclusion

Pitching Insights

Shalini Umachandran's coverage predominantly focuses on local lifestyle and cultural themes, with an emphasis on family & relationships, content & publishing. She frequently features expert commentary and opinion editorials.

Considering the prevalent themes in Shalini's articles, she may be interested in pitches related to local lifestyle trends, cultural events or traditions specific to India, particularly Delhi. If you have expertise in family dynamics or insights into emerging cultural phenomena within these areas, it could make for a compelling pitch.

Given the focus on publications and reviews of books (AI to economics: The best business books of 2023), offering her insight into new releases or industry developments within the content & publishing field may also resonate well with her editorial interests.

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