Shweta Jain

Assistant Business Editor

Preston's Summary

Shweta Jain is an Assistant Business Editor at The National News. She covers a diverse range of topics including technology, software, and artificial intelligence, with a focus on markets, the UAE, the economy, startups, and Saudi Arabia. Shweta's work has been featured in prominent publications such as The Economic Times, e27 (Optimatic), Cancer Research Prevention, Cell Press, and Medium.

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Geo Focus

Coverage Attributes:

Beta
Press Release: 38 %
Cites Data: 22 %
Government Announcement: 14 %
Private Sector Announcements: 13 %
Investment Analysis: 6 %

Themes Covered:

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Most Recent Topics:

  • Mining Sustainability
  • Mining Technology
  • Software Development

Pitching Insights

Shweta Jain predominantly covers business and finance, particularly focusing on the UAE economy, non-oil business activity, investments, start-ups, and IPOs. Her coverage attributes show a significant reliance on press releases and data citations.

Given her coverage focus, pitches should offer insights into the UAE's economic landscape or present compelling news related to investment opportunities in the region. As Shweta's articles often cite data and government/private sector announcements, providing unique perspectives supported by relevant statistics or exclusive industry updates could increase pitch relevance for her.

As she has a notable emphasis on press releases and private sector announcements in her work, PR professionals representing companies involved in IPOs or startups within the UAE may find success when reaching out to Shweta.

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