By: Ruchika Chitravanshi Sohini Das
The antitrust watchdog rejected its Director General's findings, ruling there was no evidence of anti-competitive agreements involving stockist appointments or new drug launches
Sohini Das is a Deputy Corporate Editor at Rediff.com India Ltd. She specializes in a diverse range of topics including automotive, industrial vehicles, pharmaceuticals, and healthcare, with a particular focus on business and economics, supply chain and logistics. Sohini's insights and analyses have been featured in prominent publications such as Business Standard and Magzter.
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India (National)


Not enough data
Sohini Das' coverage focuses on the national (India) business and health sectors, with a significant emphasis on citing data and press releases. She covers topics such as the automobile industry, pharmaceutical industry, financial results, EVs, and drug shortage. Given this focus:
1. Press Release: Sohini seems to heavily rely on official statements from companies or organizations for her articles. Providing access to exclusive company announcements or organized events might be an effective way to engage her.
2. Cites Data: As she frequently cites data in her coverage, offering unique statistics or research findings related to the Indian business or health sectors could capture her attention.
3. Government Announcement: Since government announcements are also important in her reporting, experts who can analyze policies and regulations affecting India's business and health industries may find success reaching out to Sohini Das.
Considering that she has a national focus on India while reporting about these topics is crucial when tailoring pitches for Sohini Das.
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